Cherish The Furs

Cherish The Furs

aesthetic:  womenswear, youth
items:  tops, bottoms, dresses, outerwear, accessories
business identity & values:  women-owned, bipoc-owned, inclusive sizing

Cherish the Furs is dedicated to providing shoppers with a true luxury experience. Cherish the Furs supplies only top quality furs, leathers and suedes. Each fur is crafted to perfection, with the shopper in mind. We truly Cherish the Furs that we craft for our customers.

Owner & CEO LaWona Potts was born and raised in Kansas City, also known as the Show-Me-State. She is a long-time fur collector mostly due to her upbringing. She remembers family trips to Halls, Alaskan Furs and more from her childhood. It was her vision to bring the luxury fur experience back to her community. Buying your first or even your fifth fur should always be an experience that you cherish.